News & Links

2374 results on 119 pages

• What If Tesla Is…Just a Car Company? / #

  Tesla’s aura as an elite tech disrupter dims as EV competitors multiply and improve their offerings. Musk’s messy involvement with Twitter isn’t helping.

• Short mobile video a la TikTok now dominates the work of internet creators / #

  Social media users now spend 3.1 billion hours daily watching user-generated content on apps like TikTok and YouTube - and this has an impact of how Creators, from photographers to any other, work.

• Galloway, die Propaganda-Maschine Tiktok und die allgegenwärtige KI / #

  Marketing-Professor und Tech-Vordenker Scott Galloway gibt beim DLD seine Prognosen für das Jahr 2023 ab.

• Gabi Purcaru: "This may seem critical overall…" - Mastodon / #

• Microsoft aquires a part of ChatGPT-maker OpenAI for about 10 billion US-$ investment / #

  Microsoft deepens partnership to add GPT to its search and Office suite. OpenAI is valued at 29 billion US-$ at the moment.

• Some third-party Twitter apps appear to be broken - and that's bad news, not only for users / #

  Even after hours it's not clear if this is a technical problem or a decision by Twitter. Developers say they haven’t heard back from the company about what’s going on. The news is not only bad for Twitter, but also developers who rely their business on Twitter, as well as for Twitter itself, since it can't be seen as a good partner for devs and marketeers anymore.

• Best Practices for Instagram: 2023 Edition / #

  Optimizing for Instagram’s algorithm du jour is a moving target. But recently, Head of Instagram Adam Mosseri shared some new insights from behind the curtain.

• Medium embraces Twitter alternative Mastodon with launch of its own community / #

  The company will open up Mastodon to Medium writers and readers as an additional perk of Medium membership, creating a place for discussions around Medium’s content.

• Why BMW its cutting ties with esports in 2023 / #

  BMW has officially decided to cut its spending on esports partnerships from 2023 onward, the company said.

• Trending: TikTok is in love with simulated shipwrecks / #

  Fans say the use of an accurate physics engine to reimagine historic shipwrecks makes it ‘difficult to look away’.

• Instagram: reach decreases for all formats, including Reels, analysis shows / #

  Retention Rates are also flat, plus: Stories are still low on reach.

• Mercedes-Benz may drop its ‘EQ’ brand for electric cars after just a few years / #

  … well, that was quick. Mercedes will take back its EQ-brand with the next generation of cars and leave "electric" just as an option, not a marketing sub-brand.

• TikTok launches a Talent Manager Portal so managers can negotiate brand deals for clients / #

  TikTok is making it easier for brands to work with its “megastar” creators with an update to its Creator Marketplace that now invites talent managers to oversee, execute and analyze the brand opportunities and campaigns being presented to their clients.

• How to Use Facebook to Build a Community in 2023 / #

  Facebook Marketing is changing - and Communities play a vital role in that. Key part on it is the Recommendation Graph which Facebook embraces nowadays: Less than the Social Graph we knew for years, this one is not based on personal or social connections you have on Facebook to show you content you may like. And since Communities are the only thing that actually is growing on Facebook, the platform connects both. Mark Zuckerberg has said that Meta aims to double the number of recommended content - from 15% now to 30% by end of 2023 on Facebook; and even higher on Instagram. Communities are a high chance to get your feed into a vital, yet not known audience.

• Twitter Support: Cropping of image, video, or GIFs is a failure, fix is in work / #

• Twitter is leaving at least a dozen international offices due to closures or not paying rent / #

  Hubs in Europe and Asia are shuttered. The closures will also result in another few hundred Twitter employees losing their jobs. Most of the international offices are smaller outposts for business operations, including engineering and ad sales. Advertising makes up nearly all of Twitter's revenue, but the business has struggled under Musk.

• Not a test only: Cnet uses A.I. to write parts of its content / #

  The tech-website uses A.I. since last November already, claiming no one of its readers had mentioned yet.

• Trending Badges at Instagram are available for Business accounts now / #

  Accounts with certain criteria like big follower growth are more visible thru new badges Instagram is adding to their profiles now. The features rolls out for Business and Creators.

• Twitter Says 'No Evidence' User Data Being Sold Online Came From Hack / #

  Social network says info allegedly being shopped on the internet is "likely a collection of data already publicly available online through different sources"

• YouTube Adds New Analytics Updates, with a Focus on Shorts Content / #

  New insights includes data on subscriber growth, Shorts thumbnails, new subscriber recognition options, and more.

2374 results on 119 pages