Elon Musk's embrace of right-wing politics caused 'reputational downfall' and HALVING of interest in Tesla vehicles since 2021

While Tesla continued to post strong sales growth last year, helped by aggressive price cuts, the electric-vehicle maker is expected to report weak quarterly sales in the coming days.

Caliber's 'consideration score' for Tesla, fell to 31 percent in February, less than half its high of 70 percent in November 2021, when it started tracking consumer interest in the brand.