What makes a successful social media post?
You’re wasting your time creating social media content - if it is the same as everyone else is publishing.
In the last 30 days we analyzed 5,204,391 social media posts and 59.41% of them had no engagement.
This is how much content is published on each platform DAILY
TikTok – 23 million.
YouTube – 216 million.
Facebook – 350 million.
X – 500 million.
LinkedIn – 2 million.
Instagram – 95 million.
- Post something new and fresh that people haven’t seen.
- Don’t be afraid to have your own opinion… it makes your content stand out.
- Provide value, from education to stats and data, make sure people walk away with something.
- Only leverage trends when it is related to your industry.
- Collaborate with other people within your space (it will amplify your reach even if they don't have tons of followers).
- Share stuff from your personal experiences, it’s hard for other people to replicate that.