ByteDance pushing TikTok users to new Lemon8 app as ban looms

In the last week alone, nearly a dozen other TikTok influencers have posted videos promoting Lemon8 that include a link to download the app. It’s unclear if ByteDance paid them for their posts.
Research from SimilarWeb in July last year found Lemon8 had just 6,360 active daily users.
Apptopia said the app has been growing in recent months, including 19% in March so far, with usage accelerating in the US, but decelerating elsewhere