Children used TikTok for 107 minutes on average per day while on Youtube it is „only“ 67 minutes.

The social network is still growing even as Meta has made significant cuts.

The Yearly Digital Report for 2023 by We Are Social & Meltwater highlights everything you need to know about social media, internet, mobile and ecommerce trends globally.

German study shows also, that Reels with sentimental music have a higher reach, energetic music leads to more interactions

LinkedIn app downloads are up 10% from the prior year. Most interestingly, the number of LinkedIn posts mentioning “open to work” were up 22% during November vs. previous year.

Active users on the Mastodon social network has dropped more than 30% since the peak and is continuing a slow decline - but still, the network is strong. The number of active users on Mastodon dropped from a peak of over 2.5M in early December 2022 to about 1.8M in the first week of January 2023.

Of the 500 million devices in 2022 the Facebook app got downloaded for the first time, 136M were recorded in India, as per AppFigures data. This is followed by Indonesia, the USA, Brazil, Mexico, the Philippines, Pakistan, Vietnam, and Egypt. These countries make 70% of Facebooks new downloads in 2022.