Is Twitter ready for advertisers to return?
WPP Holding‘s CEO sees signs for advertisers to rethink buying ads on Twitter again, but is not clear if he talks about technical stability of the platform only, or also on brand safety. Espc. the last one still is not sure with Canabis-advertising allowed, bots taking over, and Elon Musk still tweeting some strange opinions and not showing any signs of a „stable“ direction for the platform.