2019 führte die Business-Plattform erstmals die sogenannten Lookalike Audiences als Targeting-Option ein.

LinkedIn is now less reliant on hashtags for maximizing discovery, though you should be wary of which keywords are mentioned in your main post, and consider how you can tap into the right conversation streams based on your target topics. Hashtags in the app are also less relevant and aren’t helping to expand post reach in the app the way that they once were.

Prices have surged by as much as 30% – but advertisers are reporting up to 20% ROI for premium LinkedIn campaigns.

LinkedIn will now enable more users in more regions to confirm their ID.

Auf Linkedin hat sich der Anteil von Hatespeech im vergangenen Jahr fast vervierfacht. Die Zahl der Posts aus dem Umfeld des Kindermissbrauchs hat sich mehr als verdoppelt. Das geht aus einer Auswertung des jüngsten Transparenzreports des Business-Networks hervor.

Alle Bildgrößen Social Media.

Die Browserfunktion"Do Not Track" ist rechtlich nicht irrelevant. Das hat das Landgericht Berlin bestätigt. Folge leisten muss man ihr aber trotzdem nicht.

It was only a couple of weeks ago that LinkedIn was having a moment as a social platform, with business types gravitating to it as a stable and safer alternative to the unpredictability of the newly-named “X”.

LinkedIn's aiming to verify 100 million members by 2025.

To some high-schoolers burned out on FOMO and thirst traps, the networking platform is “the way social media should be.”

Tech giant LinkedIn is expanding its initiative of launching a new series of post tags that were first rolled out for sponsored content last month.

A new way to keep track of influencer campaigns in your niche.

Added transparency, which could also facilitate new brand/creator partnerships.

What type of LinkedIn post earns the most reach and engagement? We suspect that posts without links and CTAs see the most success.

LinkedIn has emerged as one of the frontrunners for social media domination, and that is thanks in no small part to Microsoft CEO Satya Nadella’s guiding hand as well as the streamlining that occurred after the tech juggernaut acquired it.

LinkedIn shared some tips to make posts stand out.

If there was any question as to whether a new CEO would steer Elon Musk's Twitter in a new direction, it was answered on Monday.And that answer, at least as understood by Twitter's user base, is "no."Twitter's new CEO Linda Yaccarino addressed its employees in a company wide email on Monday.

Here are recommendations (mainly confirmation) concerning the LinkedIn algorithm and performance of your posts.

It may not seem like a natural fit, but auto brands are seeing good success with LinkedIn campaigns.

LinkedIn Will No Longer Count Inactive or Restricted Accounts in Connection and Follower Stats