Tag-Search: marketing
19 results on 2 pages
What marketers need to know about ByteDance-owned Lemon8 — and its link to TikTok Chances are you’ve not heard of Lemon8.
TikTok’s uncertain future: the issues marketers should (and shouldn’t) fret over The much anticipated testimony of TikTok CEO Shou Chew before Congress last Thursday has been discussed, debated and deconstructed over the last week.
You should post your best social content again and again Every brand should dig through their content archives and re-use the top performers. Here are 6 good reasons to do so!
‘No other platform will be Twitter’: Marketers aren’t sold on Twitter alternatives just yet Ever since Elon Musk bought Twitter, the platform has been in a constant state of frenzy, with some of the biggest advertisers leaving the flock. While a swath of users have fled the coop to nest in alternative platforms, such as Mastodon, Hive Social, Post.News and soon-to-launch Spill, many marketers say they’re on the fence about whether they’ll follow.
Virtual Cringe: The 10 Lamest Corporate Metaverse Stunts For a minute, the Metaverse was very exciting to any big company with a marketing budget. But while the momentum died down, gizmodo.com collected the most tiring examples from the Metaverse Department of Marketing.
Why BMW its cutting ties with esports in 2023 BMW has officially decided to cut its spending on esports partnerships from 2023 onward, the company said.
Mercedes-Benz may drop its ‘EQ’ brand for electric cars after just a few years … well, that was quick. Mercedes will take back its EQ-brand with the next generation of cars and leave "electric" just as an option, not a marketing sub-brand.
Retention Wars and Live Event Appetite: Media Executives Share 2023 Forecasts As the media industry heads into yet another uncertain year, Adweek spoke with five publishing executives to see what they expect to come in 2023.
Keep It Real or Lose Gen Z Genuine connection, authentic content, and no ‘likes’?
19 results on 2 pages